Social Disparities in Exposure to Point-of-Sale Cigarette Marketing

Authors

Mohammad Siahpush, University of Nebraska Medical CenterFollow
Evi A. Farazi, University of Nebraska Medical CenterFollow
Jungyoon Kim, University of Nebraska Medical CenterFollow
Tzeyu L. Michaud, University of Nebraska Medical CenterFollow
Aaron Yoder, University of Nebraska Medical CenterFollow
Ghada Soliman, University of Nebraska Medical CenterFollow
Melissa Tibbits, University of Nebraska Medical CenterFollow
Minh N. Nguyen, University of Nebraska Medical CenterFollow
Raees A. Shaikh, University of Nebraska Medical CenterFollow

Document Type

Article

Journal Title

International Journal of Environmental Research and Public Health

Publication Date

2016

Volume

13

Abstract

While most ecological studies have shown that higher levels of point-of-sale (POS) cigarette marketing are associated with larger proportions of residents from lower socioeconomic and minority backgrounds in neighborhoods, there are no studies that examine individual-level social disparities in exposure to POS cigarette marketing among smokers in the United States. Our aim was to examine these disparities in a Midwestern metropolitan area in the United States. We conducted a telephone survey to collect data on 999 smokers. Cigarette marketing was measured by asking respondents three questions about noticing advertisements, promotions, and displays of cigarettes within their respective neighborhoods. The questions were combined to create a summated scale. We estimated ordered logistic regression models to examine the association of sociodemographic variables with exposure to POS cigarette marketing. Adjusted results showed that having a lower income (p < 0.003) and belonging to a race/ethnicity other than “non-Hispanic White” (p = 0.011) were associated with higher levels of exposure to POS cigarette marketing. The results highlight social disparities in exposure to POS cigarette marketing in the United States, which can potentially be eliminated by banning all forms of cigarette marketing.

DOI Link

10.3390/ijerph13121263

ISSN

1660-4601

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Recommended Citation

Siahpush, Mohammad; Farazi, Evi A.; Kim, Jungyoon; Michaud, Tzeyu L.; Yoder, Aaron; Soliman, Ghada; Tibbits, Melissa; Nguyen, Minh N.; and Shaikh, Raees A., "Social Disparities in Exposure to Point-of-Sale Cigarette Marketing" (2016). Journal Articles: Epidemiology. 59.
https://digitalcommons.unmc.edu/coph_epidem_articles/59